About Us

Combining luxury housekeeping, professional excellence, and a focus on providing job opportunities for working moms, we give our customers a pristinely clean home

– exactly the way they like it.

Highland Park Housekeeping’s founder Jeri Fritz was frustrated with the quality of cleaning services she had used. She knew that not only could housecleaning be done with excellence, but that with the right company, it could be a learned and respected profession. So she set on a mission – to create the dream house cleaning service for both the customer and the employee. Her creation, Highland Park Housekeeping, took off in 2009 and has been dusting, mopping, and vacuuming Dallas homes ever since.


Jeri Fritz – Founder & Chief Executive Officer

Jeri is Highland Park Housekeeping’s founder, a lifelong entrepreneur, and certified clean freak. She originally hails from Missouri and spent 15 years raising her family outside of New York City before she moved to Highland Park in 2007 with her husband, 3 kids, and 2 dogs. A freshly-dusted lightbulb appeared above Jeri’s head when she couldn’t find a high-quality cleaning service in Dallas’s most luxurious neighborhoods. Combining years of experience in entrepreneurship and years of experience in cleaning up her kids’ messes, Highland Park Housekeeping was born.

Domenic Massimilian – Chief Operations Officer

Domenic is our Director of Operations and BMOC (Read: he’s second in command and one of only two male employees). Domenic handles everything from big picture business development to managing office staff operations. His leadership focuses on using technology and data-centered strategy to grow the business, streamline operations, and drive profitable revenue growth . He graduated from Cornell University with a degree in hospitality management and spends most of his free time with his Black Lab Tiff.

Tai Massimilian – Director of Marketing & Creative

Tai is responsible for crafting and accelerating Highland Park Housekeeping’s marketing strategy and brand recognition throughout Texas and beyond. A champion of Making Housekeeping a Profession, Tai uses innovative and engaging approaches to communicate our unique mission to stakeholders. She holds a Bachelor’s of Science in Public Relations from the University of Texas at Austin, a Master’s of Education from Southern Methodist University, and usually, a brown Chihuahua named Rue who housekeeper Ehunice refers to as “little Tootsie Roll.”

Stephanie Salazar – Director of People Operations

Steph came to Highland Park Housekeeping as a housekeepers, but her drive and eye for excellence allowed her to quickly move up the ladder to Team Leader, Team Manager, Lead Manager, and finally to her current role – Director of People Operations. As DPO, Steph handles getting our new locations off the ground and running smoothly. When she’s not juggling a million things at work, Steph is active in community ministries with her church LifeGroup and enjoys running and spending time with her family.

Whitney Pierce – Director of Housekeeping

Whitney is our Director of Housekeeping, meaning she works with the Team Managers to make sure every team is staffed, at their appointments, and prepared to wow our customers. She keeps a close eye on each housekeeping team to ensure quality is always tip top. Whitney also has the pleasure of helping to Make Housekeeping a Profession by recommending housekeepers for promotions and new roles within the company. Whitney is a proud mom and is usually running from work to cheer practice or a football game.

Erika Hernandez – Tier 3 Team Leader & Supplies Manager

Erika is a Highland Park Housekeeping veteran, with seven years at the company as a housekeeper, Senior Team Leader, and Supplies Manager. Erika juggles a full schedule of devoted standing customers and managing all of HPH’s products, orders and inventory. Erika says the secret to keeping her clients happy is to always do great work and look for a little something special to do to brighten the client’s day.

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